The Maintenance Monster - The Unknown Expense
It's impossible to know exactly how much money you will spend in one year for engineering related expenses. We know that certain expenses are unavoidable, but how do we plan and budget properly? If a transmitter failure makes you spend more money than your budget allows, will you wait to January 1 to go back on the air? With a little organization and planning, you can ensure that your engineering budget is sufficient to keep your facility going.
Equipment Maintenance Costs-
Tackling the equipment maintenance monster
With so much equipment, and so many things that can break, how is it possible to predict the cost of maintaining your radio facility? Here's an easy way to get started:
First of all, have your engineer compile a list of the stations' equipment in a computer database such as DBASE III. The exact computer program is not important, just get the information entered into the computer! Make sure that every piece of equipment in your facility is entered. Now enter the exact known cost of maintaining each piece of equipment. (For example: Pinch rollers for cart machines need to be replaced every 6 months to a year....etc.) Next enter the cost of possible major repairs for each piece of equipment. The repair costs should be based on major component failure. Set up a separate parts budget to cover any minor equipment repairs. When you've compiled your list, get a total amount and don't faint. Each piece of equipment in your facility won't need major repair each year. Your facility will have a certain failure rate and you need to guess what the failure rate will be at your facility. If you guess to high, you'll be under-budget, too low and you'll be over-budget. A good place to start is 30%. Take the total from your database and multiply it by 30% (.3). Now you've got your equipment maintenance budget. After one year you may need to adjust this failure rate depending on your facility.
Physical Plant Costs-
Power -
You can easily budget your energy consumption by reviewing the previous
year's power bills. If the power company hasn't changed their rates, month
by month power consumption should track closely year to year.
Electricity costs can be reduced-
With today's technology, there are many ways to reduce overall power
consumption. Consider an energy audit by your local power company or an
independent consultant.
Look at your power bills and then compare them to other radio facilities'
power usage. Most power bills show kilowatt usage and/or demand which
makes a comparison very easy. If your power meter incorporates a
demand meter, you are charged a premium when you need more power. Ask your
engineer to run only one transmitter at a time. Test the back-up
transmitter directly on the air (not into a dummy load) or if your facility
has an emergency generator, test the back-up transmitter when the generator
is on-line. If the generator is on line, you are not using the power company's
resources and the demand meter will show no change). The whole idea is
to reduce the amount of energy you demand from the power company at one
moment. You'd be surprised how much money this can save!
Power companies sometimes offer different rate structures to large
power consumers, this also can save you big $$$. Check with you power company
to see if you qualify for one of these bulk rates.
Service contracts- Friend or Foe?
Service contracts are great because they are a known quantity, we know
exactly what the costs will be to maintain several areas of our facilities,
but they're not cheap. Some contracts include labor only, so make sure
to budget extra money for parts. Your vendor should be able to supply you
with a guesstimate of the yearly parts costs.
Service contracts usually cover the following areas:
Air Conditioning
Telephone systems
Computer systems
Generators
Office equipment
Air Conditioning (AC) -
In order to have a reliable air conditioning system, the AC units
must be checked monthly and the air filters must be changed. This is best
done by a qualified air conditiong company, and an AC service contract
usually includes these services.
Be careful, most AC service contracts are labor only. Make sure that
your contract includes 24 hour service in case of emergencies. Depending
on your transmitter site, lack of AC can put you off the air and damage
your equipment. Your on air-personalities arent going to be performing
at their best in a studio thats 95 degrees!
Prevent catastrophes by installing redundant AC units at the studio
and transmitter site. You can significantly reduce your power bill by installing
energy efficient AC units at the studio and transmitter site.
Telephone systems -
How long can you operate with your telephone system out of commission?
Probably not for long. Don't bog down your engineering department
with telephone repairs, invest in service contract for your telephone system.
A service agreement will get you back up and running quickly and will shield
you from unexpected maintenance costs.
Larger phone systems should have a parts & labor contract.
Computer Systems -
Computer system service contracts are usually expensive and sometimes
unnecessary. If your facility uses IBM compatible computers, your engineer
can stock a total compliment of replacement parts at a fraction of the
cost of a service contract. If a particular computer is critical to your
station, then you might consider keeping a complete back-up unit or a service
contract on the particular unit.
Generators -
If you have a generator at your transmitter site, you most likely have
one at your studio location plant. These generators need weekly maintenance
or they'll fail when most needed. Have your generators serviced
on a parts and labor basis, and schedule one major service per year. Your
generator company can give you an idea of the yearly costs for this type
of schedule. Your engineering department should test all generators
on a weekly basis and then log the results of the tests.
A radio station is no different than a car.
With proper preventative maintenance and a good mechanic, it can run
for years. In order to keep your radio facility operating properly, equipment
must be maintained and repaired. A radio station is no different than a
car. With proper preventative maintenance and a good mechanic, it can run
for years. You can set up a budget with sufficient funds to properly maintain
your facility. Review your equipment failure rates on a yearly basis and
make budget adjustments accordingly. Give your engineering department
the tools needed to keep the facility running smoothly. Use service companies
to fill in areas that are out of your engineering department's expertise.